Coyote

Vinfolio

ALLURE / Portfolio / Vinfolio

API Magic: Enabling Vinfolio to Streamline Operations with Ease

Allure Commerce worked some API magic to help Vinfolio tackle their complex operational challenges. Our team created highly-customized API integrations that empowered Vinfolio to streamline their operations and create an efficient order management process. These integrations enabled Vinfolio to take pre-orders, manage high-velocity sales and investments, and implement advanced inventory projections with ease. With Allure Commerce and the power of API integrations, Vinfolio can now focus on what they do best - delivering an extraordinary wine buying experience to their customers!

Overview

    Vinfolio partnered with Allure Commerce to enhance their online operations and improve the customer experience. We streamlined inventory and order management, managed high-velocity sales and pre-orders, and optimized website speed with custom applications. Implementing a headless PWA solution and custom integrations, we addressed Vinfolio's unique business needs. The collaborative efforts resulted in a more seamless and efficient digital experience for Vinfolio customers.


Challenge

    Vinfolio faced challenges with their previous eCommerce platform, including issues with pre-orders and fast-moving inventory that resulted in a poor customer experience. They also lacked the capacity to handle high order velocities and put products on hold for customers. The platform had limited UX/UI capabilities, resulting in slow site speeds and limited mobile functionality, making it difficult to create landing pages and implement design updates. Additionally, poor data visibility and analytics hindered their understanding of customers and their journeys.


Solution

    Allure Commerce partnered with Vinfolio to enhance the site speed and mobility of its e-commerce platform. By deploying a PWA-based headless commerce solution through Magento, Allure Commerce provided Vinfolio with a lightning-fast, mobile-friendly, and tightly-integrated commerce platform. The new website design is more user-friendly and intuitive, providing customers with a speedier and more intuitive browsing experience. The search functionality has been improved, allowing for better search results in less time.

Outcome

Allure Commerce helped Vinfolio unlock the power of its customer data platform (CDP) Segment by creating a centralized hub for reliable customer information. This streamlined data flow from multiple sources, empowering Vinfolio to make informed business decisions and elevate their customer experience.

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